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The Incentive Summit of the Society for Incentive Travel Excellence (SITE) is an annual education event where the SITE Board of Directors and Foundation Trustees are taken to a part of the world that can leverage the experience and knowledge of industry leaders to grow its incentive travel business. From 18 - 22 January 2016, Ljubljana and Slovenia will have the chance to charm them.

SITE Ljubljana

© M. Kastelic

The Experiential and the Educational Part

The Incentive Summit will take place at the Grand Hotel Union, located in the heart of Ljubljana just steps away from the picturesque Old Town quarter. Interesting experiences and activities are being planned to showcase the capital's rich history, culture and gastronomy. In addition to a day of high-quality education, SITE leaders will participate in bilateral meetings with key decision makers and politicians where they will provide advice on how to grow Slovenia's incentive travel industry. Board members and trustees will also have the opportunity to experience Bled, an iconic destination located in the Alpine region.

SITE board members and trustees excited to explore Slovenia

The majority of our board members and trustees have never been to Slovenia, so we are very excited to explore this emerging destination while at the same time sharing our knowledge and expertise to help regional MICE professionals grow their incentive travel business,” said Kevin Hinton, SITE Chief Excellence Officer. “Today’s buyers are hungry to learn about new and interesting destinations and, with its central European location, beautiful scenery and rich culture, Slovenia has many attributes of a great incentive travel destination.”

Slovenia is privileged to host this kind of event

Slovenia has been involved in the association market for more than two decades, but is relatively new to the international incentive market. As the national convention bureau, we believe that the Incentive Summit is a great opportunity to showcase Slovenia as an attractive destination for incentive travel,” stated Miha Kovacic, Director, Slovenia Convention Bureau. “We are privileged to host such a prominent group of professionals in our country and I am confident that the Incentive Summit will dramatically increase the understanding of incentive travel and generate opportunities for Slovenia and the region.”

SITE is the only global organization dedicated to strengthening and supporting the incentive travel industry. See more at SITE official website

Source: Slovenia Convention Bureau