Projects
Tourism is an important economic sector that creates numerous jobs, opens business opportunities, and enriches life in the city as a whole. At the same time, it is also a source of dedicated funds that support a wide range of events, projects, and tourism infrastructure — all of which benefit residents as well. Tourism enriches Ljubljana and the wider Central Slovenia region, making it greener, more vibrant, more connected, and more innovative … ultimately more welcoming for both residents and visitors.
Our efforts are also reflected in the many best practices of Ljubljana Tourism.
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Ljubljana’s Old Town boasts a special kind of floral decoration. Specially made metal baskets have been installed on the city’s decorative public lighting fixtures.
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Ljubljana boasts its own rose variety, one that bears its name. This white rose for “white Ljubljana” (as the city is poetically known) adorns city parks and other public areas and contributes to Ljubljana’s orderly and colourful appearance.
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The themed cycle routes were designed by the ZaMestoPoDveh group in conjunction with the City of Ljubljana, while Ljubljana Tourism participated in the marking of the routes.
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The WOW installation outside the Slovenian Tourist Information Centre has become a popular photo spot. At the same time it symbolically illustrates the character of Ljubljana and the Ljubljana region.